Strategy & Identity
The Challenge

Websites are a key to success in the digital age. But it takes great technical effort to create personalized websites. The technical complexity makes it very difficult to keep them updated. A team of young entrepreneurs developed an online tool allowing users to quickly create websites with a corporate design, without any coding skills. Now this platform needs to be marketed.

The Solution

Padberg & Partners developed a minimalist brand to suit the online tool’s simplicity: Placeport is born. Businesses and artists can focus on designing their website; Placeport does the rest using its convenient cloud service. The landing page explains the benefits of Placeport in a simple way. It encourages visitors to use the tool right away in order to publish their website, allowing for quick access to the platform.